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Salesperson Personality Profile


Purpose: SPPP is designed to assess aspects of a person’s personality and skills that could help him or her land a successful career in sales.


No. of questions: 180

Question type: Situational, self-report, memory, skill testing, image based

Estimated completion time: 50 minutes

Shorter versions of assessment: N/A

Report Includes:

  • Summary

  • Introduction

  • Graphs

  • Detailed narrative interpretation

  • List of Strengths an Limitations

  • Sales Approach personality Type

  • Sales Presentation Personality Type

  • Advice

Factors and Scales:

Overall Score plus 5 factors and 36 scales:

  • Self-efficacy: Assesses whether a person believes he or she has what it takes to succeed.

  • Sales Aptitude: Assesses key traits and skills that could improve a person’s chances for success in the sales field.

  • Conscientiousness: Assesses whether a person is organized, efficient, and detail oriented.

  • Cooperativeness: Assesses whether a person has an amiable disposition.

  • Memory Skills: Ability to memorize and recall information, including names, physical details, and personal details.

36 Subscales

• Energy

• Research Skills

• Problem-Solving Skills

• Competitiveness

• Emotional Intelligence

• Sales Technique Knowledge

• Neatness

• Time Management Skills

• Meticulousness

• Listening Skills

• Integrity

• Emotional Control

• Comfort with Public Speaking

• Comfort with Risk-taking

• Comfort with Decision-making

• Comfort with Criticism/Rejection

• Confidence

• Adaptability

• Assertiveness

• Communication Skills

• Persuasiveness

• Networking Skills

• Goal Orientation

• Initiative

• Helpfulness

• Memory for Names

• Memory for Physical Details

• Memory for Personal Details

• Canned vs. Free-flowing Presentation Style

• Consultative Selling

• Relationship Building

• Resolving Objectives

• Negotiating

• Questioning Skills

• Positioning

• Getting Referrals


  • Pre-employment

  • Training tool

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